Model Aviation magazine: Rates, Specs, Deadlines

Model Aviation Display Advertising Rates (Full Color)

(FREQUENCY) Full Page 1/2 Page 1/3 Page 1/4 Page 1/12 Page
1x $2,136  $1,393  $1,098  $911  $630
3x  $1,945  $1,284  $1,021  $855  $605
6x  $1,849  $1,230 $986   $830  $591
12x  $1,712  $1,162  $941  $798  $579

Multiple same issue advertisements may qualify for special rates. Please contact us for pricing.


Specs

(SIZE) WIDTH HEIGHT
Full Page 8" 10 7/8"
1/2 Page Horizontal 7" 4 15/16"
1/2 Page Vertical 4 5/8" 7 7/16"
1/3 Page Horizontal 7" 3 1/4"
1/3 Page Vertical 2 1/4" 10"
1/3 Page Square 4 5/8" 4 15/16"
1/4 Page Horizontal 7" 2 3/8"
1/4 Page Vertical 2 1/4" 7 7/16"
1/4 Page Square 4 5/8" 3 11/16"
1/12 Page 2 1/4" 2 3/8"
 

ADDITIONAL RATE INFORMATION: 
Bleeds:
There is no additional charge for bleeds. Bleeds are only accepted for advertisements ½ page or larger. 

Position Costs:
Currently, there are only a few guaranteed positions available in Model Aviation. These positions (full pages 1 and 5, then a 1/3 Vertical on page 7) are reserved well in advance and rarely become available. These positions require a 12-month contract and an additional $100 charge per insertion (not subject to agency or other discounts).

Covers:
Covers 2, 3, and 4 are available on a 12-month contract basis only. Because these positions are reserved well in advance and rarely become available, please call for details and to be added to the waiting list. 

Ad Placement:
The publisher does take requests for placement, such as placement on a right-hand page, placement around a particular Model Aviation feature/column, etc. These are not guaranteed in any way. However, the publisher does what it can to honor these requests. Note, that most other advertisers have similar requests so there are times when it may be impossible to grant placement requests. 

Multi-Page Spreads and Bulk Space Rates:
There are significant discounts available when you reserve two or more full pages in a single issue. There are also discounts that apply when advertising in Model Aviation in combination with other AMA publications such as Park Pilot and AMA websites or e-newsletters. Please contact us for details. 

Discounts for AMA Clubs:
Any AMA clubs that purchase display advertising are eligible for a discount. Certain restrictions apply, so please contact us for details. 

Marketplace Advertising:
“MA Marketplace” advertising is not eligible for frequency or prepay discounts. For complete information on Marketplace advertising in Model Aviation, refer to the bottom of the “MA Marketplace” page in Model Aviation, or call for details. Display “MA Marketplace” positions are available at the rate of $99 per issue. These black and white ads are 2-1⁄4” w x 2-3⁄8” h (the same size as a 1/12th display ad), and are available on a first-come, first-served basis. One ad space per advertiser, placed randomly. Text “MA Marketplace” advertising is available at the rate of $1 per word. 

Deadlines

March 2019
Space close: 1/11/2019
Ad due: 1/15/2019

April 2019
Space close: 2/1/2019
Ad due: 2/12/2019

May 2019
Space close: 3/4/2019
Ad due: 3/13/2019
 
June 2019
Space close: 4/3/2019
Ad due: 4/12/2019

July 2019
Space close: 5/2/2019
Ad due: 5/13/2019

August 2019
Space close: 6/5/2019
Ad due: 6/14/2019

September 2019
Space close: 7/3/2019
Ad due: 7/15/2019

October 2019
Space close: 8/7/2019
Ad due: 8/16/2019

November 2019
Space close: 9/4/2019
Ad due: 9/13/2019

December 2019
Space close: 10/4/2019
Ad due: 10/15/2019

January 2020
Space close: 10/30/2019
Ad due: 11/8/2019

February 2020
Space close: 12/4/2019
Ad due: 12/13/2019